Bank 3.0 High quality books
Bank 3.0
By:Brett King
Published on 2012-11-01 by Marshall Cavendish International Asia Pte Ltd
The first edition of BANK 2.0 took the financial services world by storm and became synonymous with disruptive customer behaviour, technology shift and new banking models. In BANK 3.0, Brett King looks at the latest trends that are redefining financial services and payments. From the global scramble for dominance of the mobile wallet, the expectations created by tablet computing, the operationalizing of the cloud and the explosion of social media he explores: • How Social Media has exposed pricing, over-regulation, outdated processes and poor policy, • How mobile technology is completely changing the context of banking, • How customer advocacy is killing traditional brand marketing, • The growth of the 'de-banked' consumer who doesn't need a bank at all; and • Why Banking is no longer a place you go, but something you do BANK 3.0 shows that the gap between customer and financial services players is rapidly growing, leaving massive opportunities for new, non-bank competitors to totally disrupt the industry.
This Book was ranked at 32 by Google Books for keyword Banking.
Book ID of Bank 3.0's Books is tWKJAAAAQBAJ, Book which was written byBrett Kinghave ETAG "ycfJjAe0NLo"
Book which was published by Marshall Cavendish International Asia Pte Ltd since 2012-11-01 have ISBNs, ISBN 13 Code is 9789814398992 and ISBN 10 Code is 9814398993
Reading Mode in Text Status is true and Reading Mode in Image Status is false
Book which have "619 Pages" is Printed at BOOK under CategoryBusiness and Economics
This Book was rated by Raters and have average rate at ""
This eBook Maturity (Adult Book) status is NOT_MATURE
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is true
Book Preview
Comments
Post a Comment